Amazon SEO uses similar strategies as search engine optimization for Google rankings. The Amazon algorithm is complex but easily navigated with the right tools and knowledge. Keyword research, listing completeness, and image optimization are all factors you can control. Those factors impact others in the Amazon algorithm such as conversion rate and page bounce rate. When all the Amazon SEO factors are working in alignment the result is increased visibility, traffic, and sales.
Amazon Webstore SEO is vital to running a successful Amazon webstore. More than 55% of internet e-commerce searches start on Amazon. In fact, more people looking for a product search Amazon than Google now. In order to get your product in front of those searchers, your webstore must be optimized. Major brands have added Amazon to their marketing mix and are applying their knowledge to their webstores. With Cardinal SEO and our Amazon webstore SEO packages, you can compete with the biggest brands and most popular stores and products.